The Brand Concept
Slow Down Time > To give attention to things that go unnoticed “It’s easy to miss something that you're not looking for” and to see things in another perspective.
Typography & Colours
Advent was used as the primary typeface. It has clear structure combined with modern characteristics to give an edge to the typography.
￼￼￼The colour scheme consist of 2 main subdued tones. The intention of the blue is to give a cold but familiar tone to accompany the mood.